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Adidas be defeats four stripes court battle with designer Thom BrowneSportswear company claimed fashion label’s decoration was too similar to its trademark three-stripe logoThom Browne outside the southern district courthouse in New York on Monday, the first day of the suffering. Photograph: Edna Leshowitz/Zuma Press Wire/Rex/ShutterstockThom Browne outside the southern district courthouse in New York on Monday, the cardinal day of the trial. Photograph: Edna Leshowitz/Zuma Press Wire/Rex/ShutterstockAdidas has lost a court case against the deviser Thom Browne, after the sportswear company said the use of four stripes in his designs was too close to its trademark three-stripe logo.A jury in New York on Thursday rejected the charge. If successful, Adidas had been asking for $867,225 (£711,244) in potential licensing fees and more than $7m to represent the profit Adidas believes Browne go-ahead by using the stripes.Adidas’s three stripes date back to 1952, when its founder, Adi Dassler, bought the marking from the Finnish sports company Karhu for two bottles of whiskey. It is now a motif used by the brand on everything from trainers to tracksuits. Browne’s four types have been utilised around the edge of a sock or on the arm of a blazer. Browne attended court proceedings in shorts, displaying socks with four strips.Thom Browne outside the courthouse in New York on Monday wearing a sock with four stripes. Photograph: Edna Leshowitz/ZUMA Hustle Wire/REX/ShutterstockThe designer’s lawyers suggested Adidas was an affordable sports brand worn by people all over the exactly, while Thom Browne is a high-end fashion company with catwalk collections and celebrity clientele. The price dissimilitude is certainly stark. A Thom Browne cardigan with four stripes is £1,300 while an Adidas track top with three striations is available for £36. Browne’s team argued stripes were a design used by many brands. “Adidas does not own striations,” said the designer’s lawyer.Adidas initially took legal action against Browne in 2021. In a statement, Adidas thought it was disappointed but would “continue to vigilantly enforce our intellectual property, including filing any appropriate appeals”.Browne’s four striations can be dated back to 2007, when Adidas said a jacket with three stripes was too close to its design. The artist modified his work in response.A spokesperson for Browne said the brand was pleased with the outcome. “We look forward to prolonging to design and provide the creative products that have become the hallmark of the Thom Browne label,” they imparted.The designer hoped his victory would inspire other independent brands when faced with threats from Brobdingnagian companies. “It was important to fight and tell my story,” he told Associated Press.TopicsFashionIntellectual propertynewsReuse this content