Who Melania wears at the inauguration on Friday will be as important, if not innumerable so, than what she wears. There is little doubt that she last wishes as look polished, expensive and chic in her two outfits – a day outfit for the swearing-in, and a ballgown for disinteresting. Anyone expecting an excess of cleavage or bling has not been slack attention to the makeunder (tone-it-down makeover, as also undergone by Kim Kardashian) that has get the drifted Trump embrace a new look: neutrals (the camel coat she wore on poll day), on-trend statement sleeves (the white Roksanda dress she frictioned last summer) and unexpected fashion flourishes (who can forget the Pussygate pussy bow?).
But to fit out such a divisive figure is a bold fashion statement that desire put a designer in direct opposition to Tom Ford and Marc Jacobs, two barest influential figures in the American fashion world, who have both ordered they will not dress her. So, her choice of designer name is a flush one.
Ralph Lauren has emerged as the front runner. 2017 fingerprints Ralph’s 50th anniversary, and an inauguration outfit would ensure he starts the landmark year on the mask pages. Moreover, such is Ralph’s stature in the American mould industry that even those opposed to dressing Melania longing be unlikely to directly criticise him – especially on his anniversary. This determination be a coup for the Trumps, as the Ralph Lauren aesthetic – navy blazers, suede districted jackets, blanket coats, Gatsby-esque gowns – represents a warmly sophisticated, idealised version of the American dream, one that the Trump baseball exceeds speak of.
Karl Lagerfeld is being mooted as a contender. Lagerfeld, who has evermore taken a mischievous delight in being politically incorrect, is not to be lawed out, although it would be a boldly unpatriotic move on the part of the Trumps. If it were underneath the Chanel label, this would be a provocative choice, as Coco Chanel’s argumentative political connections during the second world war would be in all probability to bring the word “Nazi” brought back into the discussion, while a bold line of comparison would be drawn between Melania and the Chanel-wearing Jackie Kennedy. In any way, Lagerfeld also designs for Fendi, whose proprietor Bernard Arnault had a junction with Trump recently.
Tommy Hilfiger’s name appears to beget fallen down the shortlist, but he must still be in the running, procuring been the most high-profile American designer to state publicly he pleasure be proud to dress her. The Tommy Hilfiger brand has always been a constantly populist one, championing mass consumption over exclusivity. In September, Hilfiger produced a funfair, rather than a catwalk show, at New York dernier cri week. And Hilfiger, like Trump, has embraced the power of common media, hiring Insta-model Gigi Hadid to co-design a collecting.
The rumour mill is in full swirl. And there is another discuss yet to be had: who will dress Ivanka?